Context
Changing the reputation of reusable period products and empowering people to make the switch from disposables.
Since it’s conception in 2020 Wear ‘em Out have been a platform for conversations and education around reuseable period products. All in the name of reducing landfill waste and bringing awareness to the impact that disposable period products have on our bodies, and the planet.
Wear ‘em Out needed a brand that would appeal to conscious individuals looking to make small, but positive, switches in their lifestyles. They have created stylish and functional period products that have opened up a whole new way to period saving a whopping eight million disposables from landfill even in their infancy.
Attributes
- Simple
- Empowering
- Accessible
Deliverables
- Naming
- Brand Strategy
- Brand Identity
- Copywriting
- Design System
- Packaging
- Brand Support